Sharing the skills important to you and finding a method of sharing that is pertinent to what your intentions are takes work. You need to be clear about your message and what you want someone to take away from your messaging. Taking the time to research your topic(s) and prepare them in a manner educating your audience will lead you to be a credible source of information.
What do you want them to know, feel and do?
What is a Virtual Assistant?
Do you know? Can you explain it? If you say it to someone else and they give you the blank stare, can you clarify it for them?
Wikipedia defines Virtual Assistant as:
It is 9 p.m. on a Friday night and you get an alert - it's an urgent message from your highest paying client - they need you ASAP. You aren't home, your date night has been interrupted. Yes, you have your phone on, in case a family emergency arises, not this. They know you have read it - there is no way to disguise this fact. So, now what do you do?
You continue your date night without worry. But, How? Easy - you have established business practices that explain how you handle such issues.
Yes, establishing clear boundaries of your working hours, and after-hours contact is part of running a successful business. There are times where emergencies do come about in business, and you need to have an action plan in place. Just because you work virtually and at non-traditional hours, sometimes, does not mean you are on call.
What time does band practice start? Where is the next basketball game? When is the next baseball practice? Isn't there a meeting tonight? Wait, don't I have a conference call in 5 minutes? The school just called, Snow Day today! Now, where do the kids go?
Keeping up with the daily activities, work schedule and those last minute 2-hour delays and snow days (here in the Northeast US) is a task made easier as an entrepreneur, a Virtual Assistant. Making a schedule that melds to what the day needs was a game changer for me.